Privacy policy

Privacy Policy

1. Introduction

Local Legend Labs ("we," "us," or "our") values your privacy and is committed to protecting your personal data. This Privacy Policy explains how we collect, use, and share your information when you visit or make a purchase from our website, www.locallegendlabs.com

By using our site, you agree to this policy.

2. Information We Collect

When you visit or interact with our website, we may collect:

  • Personal Information You Provide:

    • Name, shipping address, email, and phone number (for order processing and communication).
    • Payment details (processed securely through Shopify Payments, PayPal, or Stripe—we do not store or access your card details).

  • Automatically Collected Information:

    • IP address, browser type, device information, and browsing activity (for analytics and fraud prevention).
    • Cookies and tracking data (for site functionality, advertising, and analytics).

  • Third-Party Data:

    • If you connect your account with a third party (such as social media or Google), we may collect limited information per their privacy policies.

Sharing you personal Information
We share your Personal Information with third parties to help us use your Personal Information, as described above. For example, we use Shopify to power our online store--you can read more about how Shopify uses your Personal Information here: https://www.shopify.com/legal/privacy. We also use Google Analytics to help us understand how our customers use the Site -- you can read more about how Google uses your Personal Information here: https://www.google.com/intl/en/policies/privacy/. You can also opt-out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.

Finally, we may also share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for information we receive, or to otherwise protect our rights.

3. How We Use Your Information

We use your personal data for the following purposes:

  • To fulfill and deliver orders (processing transactions, shipping, and customer service).
  • To communicate with you (order confirmations, updates, and support).
  • To prevent fraud and secure our website (fraud detection and security monitoring).
  • To improve our business (website analytics, marketing insights, and personalized experiences).
  • To comply with legal obligations (tax reporting, regulatory compliance).

4. Sharing Your Information

We do not sell or rent personal data. However, we may share your information with:

  • Service providers (Shopify, payment processors, and shipping companies) to fulfill orders.
  • Legal authorities if required by law, fraud prevention, or to protect our rights.
  • Marketing & analytics partners (Google Analytics, Facebook Pixel) to improve our services.

Third-party providers process your data per their own privacy policies. We recommend reviewing their terms.

5. Your Rights & Choices

Depending on your location (e.g., EU, California), you may have rights such as:

  • Accessing your personal data stored with us.
  • Requesting deletion of your data (except where required for business/legal reasons).
  • Opting out of marketing emails (unsubscribe link included in every email).
  • Blocking cookies and tracking (via browser settings).

6. Data Security & Retention

We implement industry-standard security measures to protect your data. However, no system is 100% secure. We only retain data as long as necessary for business, legal, and security reasons.

7. Changes to This Policy

We may update this policy as needed. Changes take effect immediately upon posting. Continued use of our site constitutes acceptance of the revised policy.

8. Accessibility Statement

Commitment to Accessibility

Local Legend Labs is committed to ensuring digital accessibility for all visitors, including individuals with disabilities. We strive to follow best practices and improve our website’s usability in accordance with the Web Content Accessibility Guidelines (WCAG) 2.1 AA.

We recognize that accessibility is an ongoing effort, and we are continually working to enhance the user experience.

How We Are Improving Accessibility

  • Conducting periodic website audits to identify and address accessibility issues.
  • Working towards making content compatible with assistive technologies, including screen readers and keyboard navigation.
  • Enhancing color contrast, text readability, and navigational clarity.
  • Ensuring alternative text is available for images where applicable.
  • Providing clear and consistent website structure and labels.

Limitations & Known Issues

While we aim for accessibility compliance, there may be some areas where improvements are still needed. If you encounter difficulties accessing content, please contact us so we can evaluate and address the issue.

How to Report an Accessibility Issue

If you experience any barriers using our website, or need content in an alternative format, please reach out through our contact form. 

When reporting an issue, please include:

  • The webpage or content you were trying to access.
  • The specific issue encountered.
  • The type of assistive technology you are using (if applicable).

We will make reasonable efforts to address accessibility concerns promptly.

Ongoing Accessibility Efforts

We conduct regular reviews of our website to enhance accessibility. Our goal is to continuously improve and make our website as accessible as possible while balancing technical and business feasibility.

This statement will be reviewed and updated regularly to reflect progress and compliance efforts.